Lara Benjamin has worked in the embroidery industry for over 20 years, primarily as a digitiser, but has also spent time on the factory floor working on the machines, meaning she knows the business from the ground floor up. She has also worked on several different systems (software and hardware) gaining valuable experience.
In 2005 she decided to start a business of her own, Digitising Services NZ, a pc based company operating from Auckland, New Zealand. With a valuable team behind her to assist, she continues to provide quality products and services for customers worldwide.
2005 - VALERON design studio